Sunday, June 24, 2012

Google Adsense

I used to have a blog over with wordpress over on HostGator.  I had over 50,000 reads on it over the 6 to 8 months that l wrote over there and l made a total of $4.52.

I moved my blog over to Blogger, and with only 880 reads on it l have matched that amount.  I'm starting to think that something wasn't quiet right with my other blog and with wordpress.  I have Adsense hooked up with both.

So what gives?  I am not paying anything for blogger to host my blog, whereas l was paying for HostGator to do the same job.

Is Google Adsense a better match with Blogger since they own it?

As some of you know, every time you click on the ads you see on this blog, and other blogs out in the in World Wide Web, the bloggers make a few pennies per click, it's not much, but if the traffic is high, you can make a few bucks for the effort you put in to up keeping the blog.

If anyone has the answer....please enlighten me.


  1. You're doing way better than me then. With nearly 20k hits I've made about $12 with Adsense on my Blogger blog. However I know other people with the same amount of hits (or fewer) than me who have already made over $100. So I have no idea what makes the difference.

    I also have both a Wordpress and Blogger blog (did it as an experiment) and from what I can tell the Blogger one gets more traffic because Google indexes it almost instantly and it also gets to the top of the page on Google really fast. Doesn't stay here necessarily but that initial boost helps. My guess is that it's because Google owns it all and puts its own stuff first.

    Keep raking in those big bucks and soon you'll be able to buy the kitties the gourmet cat food!

  2. I just happened to check out your blog Tammy the day you posted about Google :) I work for Google now - so can probably give you the info you're looking for.

    It has nothing to do with the type of site - it has to do with who is advertising on your site and wo wants to advertise on your site - to drive the auction cost up. Google does not favour their sites - they actually don't have anything to do with where advertiser ads end up. The advertisers select sites based on best historical performance and other targeting tools (Interest categories - ie what you are writing about, demographic targeting - who is reading your blog etc.)

    The more demand for your type of content, the more bids there will be to post an ad. So it could have just been the type of content you had on either blog. For example you happened to write about boats on this blog and that's a popular category - so you get more advertisers based on that.

    Hope that helps.
    Cousin Lisa :)

    1. Just noticed this post in Spam Lisa......Didn't mean to ignore you. I have noticed pennies coming here and there, way more then on Wordpress, but still pennies.

  3. Maria....l'm not sure Charlie would liek the gourmet cat food better then what she catches. lol

  4. Hi Tammy,

    I've been catching up with your blog after being away for awhile, and I can probably explain the Adsense situation better. When advertisers bid for their ad to be placed, the price they pay is based on the competition for the keywords they are targeting. Things that have to do with credit, insurance, financing and such things always command a higher price than something like chewing gum. In turn, the ads that are placed on your site are based on the keywords that are detected on your site, so if your keywords are low quality keywords that don't cost much, you won't be paid much.

    Google doesn't like to "promote" this, but it IS in the fine print of your Adsense aggreement that for every dollar they cahrage an advertiser, they keep 32 cents as their profit and pay out the other 68 cents to Adsense users. An advertiser like a mortgage company can stand to pay out $100 per click or more, because they stand to make back tens of thousands in interest if they attract a new customer. But for an advertiser that may be selling a $10 ebook, he may be only paying 5 cents per click, and 68 percent of 5 cents is 3.4 cents that you would make per click on their ad. But on a $100 mortgage ad you would make $68 per click!

    When running these type of programs, you can't just let them post whatever ads they want (based on your keywords) if you expect to make money. You have to learn the tricks of the trade and learn what keywords pay the most, and then write your posts to include those keywords in the text, preferably 3 to 5 times within the article, in order to convince Adsense to post relevant (and better paying) ads on your site.

    This is a problem that I see happening on way too many sites because people don't read the Adsense agreement and learn how to use the program efffectively! Did you also know that they won't pay you until you reach a minimum payout threshold of $100? This is why most people drop out of the program claiming it doesn't work, when it is totally up to them how they use it! To make money at anything requires education in that program and then working the program. The money is not going to come automatically.

    This is why there is such a proliferation of ads on the internet having to do with finance of some sort (credit cards, mortgages, insurance, etc.) because those are the things that make more money... for everyone! Sites that talk about everday activities aren't going to attract the kind of ads that pay the bigger per click prices!

    I've been in this business, studying it for 14 years, and still don't feel like any kind of master at it. Marketing properly takes a lot of learning and time, and using the proper software to not only inject the right components but to read the resuklts of your efforts. It isn't something that can be learned overnight, nor are you going to get rich overnight. It's a business, like any other, and can take years to develop the right techniques. Unless you are going to get serious about it, I would say to not worry about it or any income you might receive and just keep doing what you are doing for your own enjoyment. If you manage to make a few bucks, let it be a bonus, but not something you depend on.

    Best wishes to you. (BTW, I read about SEP's Wayne's passing. He was our mentor when we worked for them, and the inherent faults of the program had nothing to do with his methods, or even the company's. The parks themselves create their own problems. He and Carlene are good people, but those kinds of sales aren't for everyone. Be happy with what you do, whatever that might be, and you will be far ahead of the majority of the crowd.)